Tier10 Case Studies: Get a deeper look into the challenges presented to Tier10, the solutions employed and the results of these campaigns. Paragon had an in-house ad agency that worked with 12 different companies to execute every part of their

After taking delivery of her torch-red 2014 Chevrolet Corvette Stingray Z51 at an Ohio dealership this month, Elizabeth Farrar had plenty of time to bond with it on the drive home. That’s because she lives in Meridian, Miss., more than

Mariano Rivera, considered one of Major League Baseball’s best relief and closing pitchers, bought an Acura when he debuted in the major leagues in 1995, and has owned nothing but Acuras since. So it was only natural for the New

Paragon Honda and Acura had been consistently ranking in the top 50, 17th for Honda and 36th for Acura, but launched itself to the top position after transforming their service lane into a sales lane. Implementing a new marketing strategy

AUGUST 18, 2011 The release of the all-new 2012 Honda Civic marks the most important product launch in the history of American Honda. From first-time drivers to retirees, the iconic vehicle enjoys a wide demographic and multi-generational appeal. From a